Job Description

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

Position Overview

We’re looking for a talented, self-directed, positive, collaborative, and highly motivated Partner Marketing Manager, with strong digital and stakeholder management experience, to join our team. The Partner Marketing Manager, reporting to the Global Lead for Sales and Services Partner Marketing, will be a data-driven marketer who brings new ideas, focus, and dedication to the job every day.

As part of the Global Sales and Services Partner Marketing team within SAP Global Partner Marketing, the Partner Marketing Manager will be responsible for developing and executing marketing strategies tailored to our Global Strategy Consultants and Tier 2 Global System Service Partners (GSSPs). This role will focus on driving partner engagement, enhancing partner capabilities, and maximizing joint marketing initiatives to deliver mutual business growth.

KEY RESPONSABILITIES AND TASKS:

Strategy & Planning

• Develop and implement comprehensive partner marketing strategies that align with company objectives and enhance the capabilities of global strategy consultants and tier 2 GSSPs.
• Conduct market research to identify trends and opportunities for partner-driven growth.

Partner Relationship Management

• Build and maintain strong relationships with key partners, understanding their needs and aligning marketing initiatives accordingly.
• Collaborate with partners to create joint marketing programs that drive brand awareness and generate leads.

Program & Campaign Execution

• Identify relevant, targeted, customer centric, joint marketing initiatives for each Global Strategy Consultant Partner.
• Design and execute innovative, impactful, cost effective, and measurable programs and campaigns, tightly aligned to each partnership’s business objectives.

Campaign Management:

• Design and execute co-marketing campaigns, ensuring quality, timeliness, and measurable ROI.
• Monitor and report on campaign performance, utilizing data to refine strategies and achieve targeted outcomes.

Content Development:

• Oversee the creation of marketing materials, sales tools, and training resources to support partner onboarding and engagement.
• Ensure content is tailored to different partner segments and can effectively be localized for various regions.

Cross-Functional Collaboration:

• Work closely with sales, product teams, and other stakeholders to optimize partner marketing efforts and facilitate smooth partner integrations.
• Lead internal communications regarding partner marketing initiatives.

Performance Analysis:

• Analyze key performance indicators and partner feedback to assess the effectiveness of marketing strategies and propose improvements.
• Prepare regular reports for executive leadership summarizing insights and strategic recommendations.

IS THIS YOU?

• Bachelor/ Master’s degree in Marketing or equivalent experience.
• 5+ years of experience in Partner Marketing/Business Development.
• Excellent writing and communication skills.
• Strong digital footprint desired, knowledge of digital marketing a must.
• Number- and data-driven marketing mindset: analytical, detail oriented and data skills
• Experience in the High-Tech sector and B2B marketing know-how is preferred
• Strong people skills related to trust building, empowerment, motivation and team work

Desired Skills

• Strategic thinker with excellent analytical skills and the ability to translate insights into actions.
• Exceptional communication and interpersonal abilities, with experience in managing diverse stakeholder relationships.
• Strong project management skills, able to juggle multiple priorities in a fast-paced environment.
• Proficiency in marketing software and analytics tools; knowledge of CRM systems is a plus.
• Multicultural awareness and experience working with international partners.

WHAT YOU GET FROM US

Success is what you make it. At SAP, we help you make it your own. If you’re searching for a company that’s dedicated to your ideas and individual growth, recognizes you for your unique contributions, fills you with a strong sense of purpose, and provides a fun, flexible and inclusive work environment – apply now. Successful candidates might be required to undergo a background verification with an external vendor.

WORK LOCATION

NA: New York, Atlanta, Bellevue, Palo Alto, NSQ,

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Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.   

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: [email protected].
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency : SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 100,000-216,000 (USD) USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits .

Requisition ID: 421661 | Work Area:Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid

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