Job Description

About Rugiet:

Rugiet is a rapidly growing e-commerce startup dedicated to revolutionizing men's sexual health and wellness. We are committed to providing innovative and effective solutions to address common men's health concerns.

Position Summary:

Rugiet is seeking an inspired and dynamic Creative Director/Brand Director who is a visionary and hands-on leader. This role is perfect for someone who lives and breathes brand strategy, creative direction, and innovative storytelling. As the Creative Director/Brand Director, you will be the conductor of the brand. Ensuring continuity across brand touchpoints, from product design to marketing campaigns, harmonizing with our mission and values.

Responsibilities:

• Graphic Design:
  • Create visually appealing graphics, illustrations, and other digital assets.
  • Design and develop marketing materials, such as brochures, flyers, and presentations.
  • Create social media graphics, banners, and ads.
  • Design website layouts and user interfaces.

• Digital Asset Creation:
  • Created and managed digital assets in Figma, Canva, and HTML.
  • Ensure assets are optimized for various platforms and devices.
  • Maintain a library of digital assets and ensure they are organized and easily accessible.

• Team Leadership & Collaboration:
  • Inspire and mentor a multidisciplinary creative team, fostering an environment of collaboration and innovation
  • Work closely with cross-functional teams, including product development, marketing, growth, and sales, to ensure brand consistency and strategic alignment that work towards shared KPIs.
  • Master the delivery of great feedback to creative.
  • Support the digital product team to ensure an on-brand, customer-first, and conversion-driven experience
  • Manage relationships with external partners, including agencies and freelancers, ensuring they deliver on-brand and on-brief

• Market & Consumer Insights:
  • Stay ahead of industry trends and consumer behavior to keep Rugiet at the forefront of the market.
  • Use insights to inform brand strategy and creative direction, ensuring relevance and resonance with our audience.

• Brand Consistency:
  • Maintain a consistent brand aesthetic across all digital channels.
  • Adhere to brand guidelines and style guides.

• Collaboration:
  • Collaborate with marketing, sales, and other teams to understand project requirements and deliver high-quality assets.
• Work closely with developers to ensure seamless integration of digital assets into websites and applications.

Qualifications:

• Proven experience (5+ years) in brand management, creative direction, or a related field, preferably within the health, wellness, or lifestyle sectors.
• A strong portfolio showcasing your ability to build and scale brands through innovative and effective creative strategies.
• Exceptional leadership and team management skills, with the ability to inspire and drive a creative team.
• A deep understanding of consumer psychology and market dynamics, focusing on the health and wellness market.
• Strong hands-on design and content creation skills, proficient in relevant tools and software.
• Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• A passion for the mission of Rugiet and a deep understanding of the brand’s potential to change lives.

Preferred Qualifications:

• Experience in the healthcare or consumer goods industry.
• Previous experience as a Creative or Art Director.
• Experience with animation or motion graphics.

Benefits:

• Competitive salary and benefits package
• Opportunity to work in a fast-paced, innovative startup environment
• Opportunity to make a positive impact on men's health

If you are a creative and talented individual who is passionate about design and wants to be part of a growing company, we encourage you to apply for this exciting opportunity.

WE CAN ONLY HIRE IN THE USA

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